Behind The Scenes - Photo shoot details

After months of designing, sourcing, making, researching, emailing, and location scouting, we completed the photo shoot today for my next collection. Each shoot gets better and better, and this one was by far the best! I'm keeping it a surprise, so these are a few behind the scenes shots to tide you over until the launch on the 11th of July.

Trudi caught me taking an iPhone pic to ensure the shoot was coming together as planned. Curating a shoot reminds me of making a piece of jewellery, in that you have an idea, you sketch it out and refine it, then bring it to life. With a shoot, I take the ideas of the collection and brainstorm around them to tell a story. The feeling when it comes together is so satisfying.

Our team included - Kasey, our talented hair and makeup artist, who put her twenty years of experience and skill into creating three amazing looks for us. In spite of the wind and cold! Oh my, the wind!
Our model, Alex, who was scouted by a modelling agency as a young teenager, but didn't begin her modelling career until she had finished school. She is now completing university and flew to Europe for five weeks the day after the shoot.
Trudi, our camera-shy photographer, has worked on several shoots with me now and I do believe we make a perfect team. She has a gift, and her eye and camera work together to capture magic.
Then there's me, designing and making the jewellery, researching and organising the team, location, clothes, props etc, as well as being creative director on the day. Then feeling thrilled when everything comes together better than I had imagined. 

Stay tuned for more sneak peeks before the launch on the 11th July. xx

Older Post Newer Post